Bend Studio Gets New Logo, Shares Info On Unannounced Project


Days Long gone developer Bend Studio formally has a brand new brand, and to have fun, the PlayStation Studios developer introduced a couple of extra tidbits about its subsequent undertaking.

The brand new brand is divided right into a graphic and a workmark, and is meant to replicate a “new identification” because the studio strikes ahead on its subsequent undertaking. Affiliate artwork director Shay Casey went in-depth at the new brand in a submit at the PlayStation Weblog.

We got down to create a brand new identification that may be state of the art, summary, and minimalist. It will have to characteristic easy, high-tech geometry but in addition constitute the consistent movement of creativity. Preferably it could be the type of brand this is recognizable to players in the street with out the will for a wordmark. Through the years it will have to be simply recognized as an emblem of gaming identical to a undeniable swoosh is of sports clothing.

With the ones targets in thoughts, we're illustrating Bend Studio’s technical innovation with a ahead directional glance. The letterforms are lower to run parallel to the vanguard of the outer image triangle however nonetheless care for the stableness of our mid-weight non-italicized font. The Cascade icon within the heart of the emblem is an summary illustration of the various mountain peaks which can be the middle of our lives in Central Oregon and outline our skyline. Moreover, there's a small spoil within the “I” that represents one of the vital lumber mill smokestacks that speaks to Bend’s historical past as a logging the city ahead of its present lifestyles as an outside fanatic vacation spot.

The original Bend Studio logo. Source: PlayStation

The unique Bend Studio brand. Supply: PlayStation

Along with the emblem announcement, Bend Studio additionally published a couple of extra tibits about its unannounced IP, together with affirmation that it's going to characteristic multiplayer. Bend Studio additionally reiterated that the brand new recreation will “construct upon the open-world techniques of Days Long gone,” that have been well-known for being extra granular than your conventional open-world recreation, requiring the hero, Deacon St. John, to search out gas for his bike amongst different duties.

Bend Studio says it's going to expose the brand new recreation “when the time is correct.”

As for Days Long gone, we had been lukewarm on it in our evaluation, however its distinctive path has received it a smaller however passionate fanbase through the years. Former director Jeff Ross, who has since moved directly to Crystal Dynamics, has stated that the proposed sequel would have long gone in a extra “technical path.”

Whilst Bend Studio toils away on its new, Sony is complete velocity forward in different places, having just lately hosted a State of Play that incorporated in-depth appears to be like at various primary third-party initiatives, together with Ultimate Myth 16. Its subsequent giant in-house undertaking is God of Warfare: Ragnarok, which is rumored to be out later this 12 months.

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Kat Bailey is a Senior Information Editor at IGN in addition to co-host of Nintendo Voice Chat. Have a tip? Ship her a DM at @the_katbot.